Betbright Review

BetBright at a Glance

Top highlights: Sports betting markets of a respectable range; live streaming on BBTV nicely complements in-play betting

  VIP or loyalty programme: No

 Other offerings: Casino, live casino

About BetBright

The Dublin-headquartered BetBright was set up in 2013 and today not only runs sports betting operations but also offers virtual games - including casino games. BetBright is operated by Dedsert (Ireland) Limited, but the site's focus on the UK market is strong.

This is particularly evidenced by the site's high number of betting opportunities in football and horse racing, which are two of the most popular sports among British bookies. A good array of other noteworthy sports is also represented on this intriguing sports betting site.

Promotions

We were impressed by the introductory offer that BetBright ran when we signed up to the site. Still, we were surprised to find the range of other promotions and bonuses rather threadbare - well, compared to what rivals were offering - when we clicked the 'Promotions' link.

Of course, things might have changed by the time you check out the promotions for yourself. However, what we have seen suggests that, concerning bonuses, your luck might be at its best if you intend to bet on a mainstream sport such as football.

Sports Betting Types and Betting Markets

At first glance, BetBright's range of sports betting opportunities might seem slightly slim when compared to what more established, competing sites offer. However, many of the big favourites are still covered - and the UK focus becomes especially evident here.

Football is, of course, often deemed the UK's national sport; however, this doesn't mean football fans in this country are uninterested in what action is unfolding overseas. As well as traditional football greats like Spain, Germany and France, other countries offering football on which to bet through BetBright include Belgium, Greece and Israel.

Other sports available for BetBright bettors include:

• Tennis

• Baseball

• Boxing

• Cricket

• Darts

• Ice hockey

• Rugby union

• Rugby league

Betting Coverage

It can undoubtedly add an extra element to betting if you place bets while a sports match is actually happening. Fortunately, with BetBright, the choice of in-play betting is broad; we saw football, tennis and basketball among the sports for which in-play betting was available.

Can you use BetBright on a mobile device? You certainly can - and in a largely frictionless manner, too. There is a BetBright app for iPhone and Android phones, but you might find that visiting the site through your mobile browser also works perfectly well when you only have a smartphone to hand.

It could pleasantly surprise you just how much of the main site's functionality has been packed into each version of the app. For example, you don't need to forgo virtual sports or watching live streams of events that could attract your bets.

Software and Graphics

It is standard for a sports bookie to use, for its sports betting platform, software developed by a third party company. However, BetBright is a rare exception to this trend, as it instead uses internally developed proprietary software.

It's fortunate, then, that while the betting experience is subtly if still noticeably different to that you might have had with other online bookies, it remains comparable in quality. It's all integrated nicely into a web design that is pleasingly resplendent in white and several blues.

With prominent navigation panels along the top and left-hand side, BetBright is easy to get around. It's a similar story with the mobile app, even if it arguably looks or feels slightly cluttered compared to the main website.

Extra Value

One of the most exciting aspects of BetBright is its TV live streaming service. It's called BBTV and lets you enjoy watching the action while you think carefully about where to place your in-play bets. Click the prominently-displayed 'BBTV' button to access the streams.

BetBright also has a blog that you could benefit from regularly reading to learn about exciting sports events coming up and how you could especially wisely bet on them. There is the option of subscribing to this blog as well, so you don't have to miss anything.

Loyalty or VIP Programme

Continuing with the narrative of the relatively disappointing promotions that BetBright runs, the site also appears not to offer any VIP or loyalty scheme for sports bettors. However, this might change if BetBright starts significantly beefing up its selection of bonuses.

Other Offerings

Along the site's header are several buttons that, when clicked, bring you to an array of games. The three categories indicated by these buttons are 'Casino', 'Games' and 'Live Casino'.

The 'Casino' section is home to slot games - including branded varieties like Tomb Raider and Jurassic Park - and table games such as blackjack and roulette. 'Games' features instant win titles like Cleopatra and Wheel of Fortune, while 'Live Casino' is for you if you are seeking an online casino that feels more akin to a traditional casino.

Deposit and Withdrawal Methods

The accepted payment options are mainly cards, but e-wallet services are not wholly omitted:

*Current as of January 2018; please check BetBright’s website for updates

Payout Policy

Want to take out some winnings? It can be a conveniently inexpensive task with BetBright.

*Current as of January 2018; please check BetBright’s website for updates

Customer Support

If you run into unexpected difficulties with using BetBright, the site offers a comprehensive repository of informative articles and other pieces in its help centre. Just click the 'Help' link near the bottom of the main page to bring up a long list of categories.

Given its sheer size, this help centre should include answers to any questions still on your mind. However, even if it doesn't, each category page includes a 'Contact Us' link. Hit it to bring up a phone number, live chat facility, email address and online form.

Who Can Play?

Although BetBright has the appropriate licences to deliver its bookmaking services in both the UK and Republic of Ireland, it does not currently accept registrations from other jurisdictions.

Licence

BetBright is owned by Dedsert (Ireland) Ltd. The UK Gambling Commission has licensed and regulated the company for its provision of gambling facilities to UK customers.

Bottom Line

BetBright has made respectable progress as a sports betting portal since its 2013 launch. While the range of sports betting and promotional opportunities should be broadened, exciting extras such as the BBTV live streaming channel nonetheless help to make BetBright an intriguing proposition.